# Global Brand & Impact

Simon’s Cat has established itself as a globally recognized brand, captivating audiences with its unique charm, humor, and iconic characters. With over 1.6 billion views on YouTube and over 25 million followers across social media, the brand has built a strong cross-generational and multicultural appeal. This success extends beyond digital content, with Simon’s Cat flourishing in books, merchandise, and mobile gaming, amassing over 25 million downloads and cultivating a loyal global fanbase.

The brand’s influence is underscored by its impressive reach across various platforms:

* **YouTube:** YouTube: Over 1.8 billion views \[EE1] and 7 million+ subscribers.
* **Social Media Presence:**
  * Instagram: Over 5.4 million followers.
  * Facebook: Over 9.9 million followers.
  * TikTok: Over 3.5 million followers.
  * Twitter: Over 500K combined followers across accounts.
* **Telegram:**
  * News Channel: Over 2 million followers.
  * Global Community Chat: Over 50,000 members.
  * Korean Community Chat: Over 9,000 members.
  * Mini-App: Over 2.8M+ users
* **Mobile Games:** Titles such as *Crunch Time* and *Pop Time* have collectively garnered 25 million+ downloads.
* **Books and Merchandise:** Bestsellers like *Simon’s Cat in His Very Own Book* and *Simon’s Cat vs. the World*, along with exclusive partnerships with leading retailers such as Primark.


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